Benetech

Challenge

Evolve corporate image to a more refined, mature position and develop a template to carry forward into other Benetech web sites. Consolidate new messaging and reconcile with disparate initiative types (human rights, literacy, and more). Develop all content and supporting graphics to stress important issues and themes. Use the site to press for engagement by philanthropists, volunteers, and partners.

Result

Initial comments show a very positive response from all user communities.

Details

  • Use of photography stresses global interests.
  • Layered rollovers provide access to specific storylines.
  • Information and page architecture structured for incremental reading.
  • Site designed to be easily expandable as Benetech grows.

Back to Portfolio

  • Screen shot of Benetech home page

    Home page offers rich news content, plus dynamic blog feed from CEO.

  • Screen shot of a typical content page

    A typical content page offers plenty of information, graphical richness, and ancillary files for download.

  • Screen shot of initiative page

    Initiative pages offer descriptions of tools and processes, along with basic charter information. Note that Mile7 also designed all logos for Benetech.

  • Screen shot of donation page

    Benetech's donation page is hosted at Groundspring. Mile7 provided the look and feel for a seamless transition.